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b2b web app


I collaborated with Be Chiefly for 4 months as UX Researcher and Designer. Chiefly that provides leadership development for tech companies using human coaching paired with a habit-tacking application.

As a UX/UI designer, I was responsible for designing the information architecture and the interface of the first version of a multi-persona web application to facilitate goal-setting and coaching sessions for tech leaders.

Please note: this project is under NDA, thus the case study only focuses on my personal experience and achievements as a UX/UI Design Intern for Chiefly. Feel free to get in touch with me if you want to know more about the project!


UX/UI Designer: Research, user flows & stories, wireframing, visual design, prototyping


In a three week timeframe we evaluated the usability of the chosen flow in Éxito's website and propose future improvements.


November 2020 - February 2021

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